Credit Union Marketing Corner
As the year winds down it is a good time to relax with the family and look back at the great articles we put together for you. Going through the posts we will talk about the top 10 from the previous years, and next week we’ll post the top 6 from this year. So in no real order, here are the 2023 credit union top previous-year blog posts showing the top 10 from previous years that had the highest views this year, and are still very relevant.
4 Things Keep Credit Union Members Happy
Last year we gave four suggestions on how to keep your credit union members happy. Spoiler, it is all about communication. How and what you communicate to your credit union members goes a long way to keeping them members and finding new members to join your credit union.
Credit Union SWOT Analysis
Every company, and by extension, needs to be aware of its market. They need to be ready to react to future issues, which is why SWOT analysis is so essential. It is also why this article from three years continues to be seen by those in the credit union industry and beyond. We revised this article, and you know that link will be up next week. (If you really can’t wait, here is the CU SWOT Assistance article.)
3 Ways to Grow Your Credit Union
On the heels of recovering from COVID-19, we suggested three important things for you to look at if you want to kick-start growth at your credit union and get new members signed up.
Credit Unions vs. Banks
Obviously, we cannot be sure who is reading our blog, so articles that speak to prospective members looking for a new financial institution, or possibly even lobbyists seeking to understand the issue more, will tend to be big hits. We broke down some distinguishing factors between these two types of institutions and people continue to enjoy the article.
Avoid Members “Unfriending” Your Credit Union
Another post on the importance of communication and marketing to keep your members from going to the competition. Remember, you are building a community, and not just a financial institution.
Tips on How to Be a Successful CEO
In an effort to help those seeking to move up the career ladder, in and out of the credit union industry, we had a post on some things to keep in mind when you are trying to show that you are ready to take the reigns.
Top 10 Credit Union Conferences to Attend
With COVID and virtual events now in the rearview mirror, we wanted to look over some of the biggest annual conferences in our industry. and although this was a few years ago, many of them are still relevant. It may be time again soon to see what is still the top 10 conferences, we shall see.
Credit Union Compliance Signs
Some of us may remember the old tune about signs, signs, everywhere signs about how we have signs everywhere telling us what we can and cannot do. For the credit union industry, there are compliance issues about what regulatory compliance signs must be on display and we went into this last year.
TCPA – What You Need to Know
A few years back we revisited the TCPA act from 2016. The Telephone Consumer Protection Act is one of those regulatory issues that all credit unions need to be aware of and comply with.
Target Your Credit Union Demographics
Another important issue for the marketing of any company, product, or service is knowing who your demographic is. Returning to the importance of communication it is helpful to know who and how to communicate with those prospective members out there.
Every week we put these articles together to help you and your members have a better credit union and community. Ranging in topics from regulations to career advice as well as hints on how to better communicate to your members and prospects we are always posting loads of marketing advice. Be sure to check out our blog and social media every week. Until next year, have a great holiday!
