The October blood drive was a HIT! We couldn’t have been in more awe of how it turned out and the positive response that we received. With support from the Southern California Blood Bank, we were able to break our initial goal and exceeded far above what we hoped for.
Every credit union is unique in ways that are generically defined by their FOM. Unfortunately the basic facts and figures that define membership eligibility does not convey the magical community and beneficial services that can entice potential members to grow your financial realm. Building a narrative can change the imagery of facts and figures into metaphorical flowers and fairies. Here are a few steps to get story-telling: